Jack Lindquist came up with the idea for the opening ceremony for the classic “it’s a small world” attraction at Disneyland. He was also Disneyland’s first advertising manager, beginning in 1955. He continued with the company in marketing for Disneyland. Walt Disney World and international Disney resorts. His many accomplishments include the creation of the Disneyland Ambassador program, the creation of the Walt Disney Travel Company, the international waters ceremony for the opening of the it’s a small world attraction, Disney Dollars, and in 1990 Jack became the first president of Disneyland.
THE OPENING CEREMONY FOR IT’S A SMALL WORLD
1:23 Needed something special for the opening of the it’s a small world attraction at Disneyland; Jack came up with the idea of having Disney reps all over the world send water from their native countries to pour into the attraction moat; got kids representing those countries to pour the water